The input determines output. This simple life truth also applies in serious business. If you have weed in your Google Analytics data, don’t expect to grow rosy profits. If you’re not sure which direction the Google Analytics numbers are showing, you won’t reach your Everest of conversions. If your ads are set up according to the “Google Ads for All” tutorial, you won’t achieve above average results. And now the good news: we’re here to help you win this battle of results 🙂